Emma Saunders

Financial Planner

Work

Emma has been working as a financial planner since 2001 and with gpfm since 2016. She works with people who are approaching or in retirement and looking to create a proper financial plan. She helps them visualise and live the life they want, using her expertise to listen to them and gain an understanding of what they really want and need.

Established in 2001, gpfm is a local Hertford business you can trust. We are immensely proud to be Chartered financial planners who offer independent advice to clients from all walks of life. We don’t see our journey together as a short-term solution. It’s a journey because we’re here to help people achieve a lifestyle, whether now or in the future.

Qualifications

Statement of Professional Standing

FCA Register

Accreditations

Rest and play

Emma is married with two children, and the owner of a dog who the family rescued from Cyprus.

You could say that with two children, Emma’s spare time is rather limited! However, with the time she does have for herself, she plays netball and likes to socialise – she’s currently trying to complete a never-ending bucket list with a friend.

We asked Emma...

Your proudest moment as a Financial Planner is:

Passing my exams (with more to come), but I'm most proud of helping people understand what they’ve got and what they need.

The three things you love most about your job are:

I love meeting people, both new and existing clients, and being able to help them and make sure they understand their finances.

Your favourite song to play in the car?

Caribbean Queen by Billy Ocean

If you could be any fictional character, who would you be?

Baby in Dirty Dancing. I’d love to be able to dance like that!

When the dessert menu arrives, what are you looking for?

Creme brulée

Our team

Committed, strong and driven are just three words to describe our trusted team. Meet the individuals who will go the extra mile for you.

Scott Atkinson

Managing Director & Chartered Financial Planner

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Katie Hately

Chartered Financial Planner

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Simon Frost

Managing Director & Chartered Financial Planner

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Emma Saunders

Financial Planner

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Scott Shadwell

Financial Planner

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Lewis Keates

Paraplanner

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Paige Howles

Paraplanner

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Heidi Cunningham

Client Services Support

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David Shepherd

Head of Business and Finance

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Rosie Wills

Client Services Manager

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Michelle Good

Operations and Compliance Manager

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